JOY was created with a lot of care, just like the most expensive Haute-Cotture dress, and thus it was extraordinary and timeless. It was presented by Jean Patou as the world's most expensive perfume right at the time of The Great Depression in 1929 when the market of luxury fashion crushed and Jean Patou's house could survive only through the perfumes.
Apply fragrance to clean skin after showering, targeting pulse points such as wrists and behind the neck for optimal scent diffusion. Use a non-scented moisturizer first to prolong fragrance life. Avoid direct application on clothes and sensitive skin to prevent irritation and preserve the integrity of the scent.